
The late Apple boss Steve Jobs once famously slated mid-sized slates during an Apple earnings call in October 2010, saying:
“The 10in screen size is the minimum size required to create great tablet apps. 7in tablets are tweeners: too big to compete with a smartphone, and too small to compete with an iPad.”
“These are among the reasons that the current crop of 7-inch tablets are going to be DOA — dead on arrival,” he said.

However, size does matter!Some prefer the super-sized 10-inch tablets, others want a more demure model that slips easily into a purse or briefcase. The miniature devices seem to have undeniable attraction which causes Apple to face stiff competition in tablet market. Tablets like the Kindle Fire, for just $199, or the Samsung Galaxy Tab 7-inch have smaller batteries, smaller screens, fewer internal components, and are therefore cheaper to produce and more recently there is another threat posed by the Google Nexus 7.
There have been a lot of rumors which claim that Apple will enter the 7-inch tablet segment to battle the competition. An analyst with Pacific Crest, Andy Hargreaves, notes that Apple will launch a 7.85-inch tablet by October this year and it is expected to come with a price tag of $299, a report by CNET states. According to the report, the analyst states, “We anticipate an entry-level 7.85-inch iPad with 8GB of NAND capacity to price at $299 with an initial gross margin of 31%.
What are the features that consumers would like to see??
-Retina Display :
The Retina display provides outstanding resolution and is quite widely believed to be the benchmark by which all other mobile devices should be judged.
-Give it at least 3G connectivity
-A dramatically reduced price
-Ship it with iOS 6
-A fresh look
-Full Siri support
-Out-of-the-box reliability
-An ultra-thin body:
Consumers anticipate the iPad Mini to be about as thin as Apple can make it.
Let’s look forward iPad Mini!